Pushups and Breast Cancer: Fighting Cancer With Fitness

A few weeks ago, I wrote that I came home from the Elite Fitness and Performance Summit with so many things I wanted to share with you. This week I want to talk about how pushups have inspired me. No, we did not learn about pushup technique (this was a business summit), and no, we did not find out that the next trend in fitness is pushup-only Crossfit.

What I did learn is the power of community coming together for philanthropy. “What does THAT have to do with pushups?” you ask. Well, I’ll tell you AND if you read all the way to the end of this post, you’ll get a link to a handy video to help you do some awesome pushups yourself, no matter how versed in fitness you are!
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​We know that 1 out of 8 women will be diagnosed with breast cancer and TruFit certainly has a good number of survivors under its small roof. We also know access to get a diagnosis or to receive care isn’t easy for many women to afford which is why we’ve chosen the Metropolitan Chicago Breast Cancer Task Force to be our charity this month. TruFit is pledging $.50 for every pushup done at TruFit* from October 1-31. As of right now, the clients who train at TruFit Evanston have done over 600 pushups! That means we have raised roughly $300 and counting to date! WOOOHOOO!!!! (Huge shout-out to my friend Jim Herrick from Power Source for this idea!)

One of the coolest things I get to do as a business owner is to have philanthropy as part of my business’ core values. I was inspired to do that by my business coach Pamela who created a program that coaching partners like myself can participate in called Revolution for a Cause. Thanks to RFAC, fitness businesses around the world (like IzzyFit and TruFit) can support each other to give back, either by raising money or volunteering hours for causes or charities we care about. Since RFAC started, we have raised a combined total of $873,681 (SO CLOSE TO $1M!!!) and have volunteered 5012 hours and TruFit and IzzyFit are proud of being a small part of those numbers for the last three years.
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I have felt really conflicted in the past about talking about philanthropic efforts because I was brought up believing that doing good should NOT be done to gain the praise of others (it shouldn’t). I also know, though, that it’s thanks to other people’s philanthropic stories that I’ve gotten really excited about it. My purpose for giving back is to practice empathy and because I’m fortunate to GET to do this. For others, purpose may be to find a cure; to help people find love; to drive conversations about difficult topics. No matter what, I hope we can all get behind helping make this world a better place together in one way or another.
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That’s my story this week, friends. To find out more about our October challenge (and maybe how to get involved in one of a few different ways), click here. And to watch our handy-dandy pushup tutorial video, click HERE!

*Up to $1000 plus $.10 for every pushup after that.